Hampshire & Dorset Wedding Magazine – Ask the Expert

Posted on October 15, 2011

In the September/October issue of Your Hampshire and Dorset Wedding Magazine, I was asked to answer a question on Floral Accents.  With wedding flowers accounting on average for around 10% of the total wedding spend, it is really important to choose a florist who is right for you…

We are planning a vintage-themed wedding next spring, so we want our celebrations to be surrounded by beautiful blooms. We run a business, which requires us to travel abroad frequently. What is the best way for us to ensure that our floral decor is in good hands?

Select your florist carefully.  Ask for recommendations for florists from family members, recently married friends and other wedding suppliers such as your photographer or caterer.  Then set aside time to look at their websites or visit their shops, checking that they have experience with the vintage look you are after.

Narrow your selection to two to three florists and set up a consultation with each.  Before the meeting, think about flowers and fragrances you like, and have an idea of how much you can afford to spend. Take along pictures of your venue and dress as well as other ideas you may have for styling your day.

During the consultation review the florists’ portfolios.  Are they experienced?  Do they seem knowledgeable?  Do they understand your vision and inspire you with ideas of their own?  Do they seem excited by your wedding?  Following the meeting, you should receive a proposal, including a detailed breakdown of the flowers and their costs.  Once you have received them, choose the florist which best suits you.

If you don’t feel that you have the time to do this, consider hiring a wedding planner.  They will have built up good links with reputable florists and will know who to recommend.  They will also be able to liaise with them in your absence.

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You can read this and other questions on page 54 in the September/October issue (out now). If there is anything you would like to ask me, email it to suzanne@rsvpwedding.co.uk and I will post your questions with answers here on our blog.

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